7u7's Privacy Policy
This document explains how we collect, use, and protect the personal information you provide at 7u7 — from opening an account to every transaction you make.
Note: This privacy policy applies to all services offered by 7u7. By continuing to use the site, you are considered to have accepted all terms of this policy. This policy should be read together with 7u7's Terms and Conditions.
Table of Contents
Introduction and Scope
7u7 is an online betting and casino platform that provides services to users in Bangladesh. This privacy policy ("Policy") applies to 7u7's website, mobile application, and all services offered under them.
When you register at 7u7, make a transaction, or use our services in any way, you are consenting to the collection and processing of your information as described in this policy.
This policy has been prepared in line with relevant digital security and data protection regulations in Bangladesh. Protecting the privacy of your personal information is a core responsibility, and 7u7 treats it as a top priority.
Types of Information Collected
2.1 Information You Provide Directly at Registration
We collect information you provide when opening an account at 7u7 or while using our services:
- Full name and date of birth
- Mobile number and email address
- Payment method details — bKash, Nagad, Rocket, or Upay account numbers
- Documents submitted for identity verification (such as a National ID number)
- Messages and information you provide when contacting support or raising a complaint
2.2 Automatically Collected Information
When you use 7u7's site or app, certain information is recorded automatically by the system:
- IP address and device identifier
- Browser type and operating system details
- Date, time, and duration of site visits
- Which pages you viewed and which links you clicked
- Gaming and betting activity logs (bet amounts, results, session duration)
2.3 Information Received from Third Parties
In some cases we may also receive information from our payment partners or identity verification services — such as confirmation that a transaction was successful or signals related to fraud prevention.
Purpose of Information Use
7u7 uses the information collected only for the legitimate purposes listed below:
3.1 Account Management and Service Delivery
Your information is needed to create and verify your account, assist with deposits and withdrawals, keep gaming and betting services running, and process your bonus and promotion claims.
3.2 Security and Fraud Prevention
We review transaction and login data to detect and prevent risky activity such as opening multiple accounts, unauthorised access, or payment fraud.
3.3 Customer Support
When you contact us via live chat or email, we use your information to verify your account details and provide fast, effective assistance.
3.4 Service Improvement and Personalisation
We analyse your gaming preferences and usage patterns to improve service quality and present offers that are relevant to you.
3.5 Legal and Regulatory Obligations
Some information must be retained to meet legal obligations. This includes records of financial transactions and identity verification documents.
Sharing Information with Third Parties
7u7 never sells or commercially transfers your personal information. However, for the purpose of operating our services, information may be shared in a limited way with the following parties:
4.1 Payment Processors
Information necessary to verify transactions is shared with mobile financial services such as bKash, Nagad, Rocket, and Upay. This information is limited strictly to completing the relevant transaction.
4.2 Technology and Service Partners
Minimum necessary information may be shared with game software providers, cloud hosting providers, and partners involved in running the site's technical infrastructure. All such parties operate under strict confidentiality agreements.
4.3 Legal Requirements
Information may be provided in compliance with the law in response to a court order or a lawful request from a government authority. In such situations 7u7 will work within the limits of the law to protect your interests.
Important: Sharing information with third parties is always limited to the specific purpose and the relevant party may not use that information for any other purpose.
Cookies and Tracking Technologies
5.1 What Cookies Are and Why They Are Used
Cookies are small text files stored in your browser. 7u7 uses cookies to remember your login state, save your language preference, and ensure the site functions correctly.
5.2 Types of Cookies
- Essential cookies: Required for the site to function properly. Without these, logging in or making transactions is not possible.
- Functional cookies: Remember your preferences and settings.
- Analytical cookies: Collect anonymous data to help us understand which parts of the site are used most.
5.3 Cookie Controls
You can disable cookies or choose which ones to accept in your browser settings. However, disabling essential cookies may affect some key functions of the site.
Data Retention Period
7u7 retains your personal information only for as long as needed to fulfil the specific purpose for which it was collected, or for as long as a legal obligation requires.
- Active account data: Retained for as long as the account remains open.
- Financial transaction records: A minimum of five years from the date of the last transaction.
- Identity verification documents: For a period determined by applicable regulations after account closure.
- Support communication records: Two years from the date the issue was resolved.
- Marketing preferences: Until you withdraw your consent.
Once the retention period ends, or upon a valid request from you, the information will be securely deleted or anonymised.
User Rights
7u7 ensures the following rights regarding your personal information:
7.1 Right to Access Your Information
You may request at any time to know what information we hold about you. We will provide a summary of that information within a reasonable timeframe.
7.2 Right to Correct Your Information
If any information in your account is incorrect or incomplete, you may request a correction. Some information can be changed directly in account settings; the rest will be corrected through the support team.
7.3 Right to Delete Your Information
You may request deletion of information that does not need to be retained for legal obligations. However, deleting certain information while an account is active may prevent us from delivering some services.
7.4 Right to Object to Processing
You may object to marketing communications or analytical activities and ask us to stop them. Once you raise an objection, that specific activity will be stopped.
To exercise these rights, contact our support team. You can find more information about controlling your account in our Responsible Gaming Policy.
Security Measures
7u7 uses multiple layers of industry-standard security technology to keep your information safe:
- SSL encryption: All data exchanged between your browser and our servers is encrypted.
- Password hashing: Your password is never stored in plain text.
- Two-factor verification (OTP): Additional verification at login and for important transactions.
- Access controls: Only staff members who need it can access specific information.
- Regular security reviews: Periodic audits to identify and address potential vulnerabilities.
Your responsibility: Keeping your account password and login details confidential is your own responsibility. Do not share your password with anyone, and notify us immediately if you notice any suspicious activity.
Protection of Minors
All services at 7u7 are for persons aged 21 and above only. We do not knowingly collect or retain the personal information of any minor.
Age verification is in place at the time of registration. If a person opens an account using false information and is later found to be under age, that account will be closed and the collected information will be deleted.
If you believe a minor is using 7u7, please notify our support team immediately.
Policy Changes and Contact
10.1 How Policy Changes Are Made
7u7 may update this privacy policy from time to time. For significant changes, you will be notified in advance via your registered email or through a notice on the site. Continued use of the site after a change means you have accepted the updated policy.
The latest active version of this policy will always be available on this page, and the "Last Updated" date will be shown at the top of the page.
10.2 How to Contact Us
If you have any questions, objections, or information-related requests regarding this privacy policy, contact 7u7 through the following:
- Live chat: 24/7 support from any page on the site.
- Email:
Our support team responds in both Bengali and English. For answers to common questions, you can visit our FAQ section.
10.3 Complaint Resolution
If you have any complaint related to data protection, please notify our support team first. We will investigate the matter within a reasonable time and get back to you.